The company name for this tasteful interiors business is a fun play on the pronunciation of the owner's name, Katie G.
To emphasize the fact that the "K.T." part of the logo should translate to "Katie", we lowercased the "t" in an effort to have it smoothly roll off of the "K".
From an aesthetic point of view, the logo is a subtle representation of a common interior design tool: the blueprint layout of a room.
The muted colors and simple shapes allude that KTG Design does not limit themselves to a certain style or aesthetic. Katie G approaches each project in a way to ensure her client's personal tastes and lifestyles take precedence